Suwarno B, Prassetyawan A, Abbas M. Customer-Based Brand Equity, Company Reputation and Product Quality Effect on Customer Loyalty: Air Conditioner Retail Market in Medan . International Journal of Science, Technology & Management [Internet]. 2023Jan.9 [cited 2025Jul.27];4(1):44-3. Available from: https://www.ijstm.inarah.co.id/index.php/ijstm/article/view/697